#SproutChat

#SproutChat is trending on Twitter. View popular tweets on #SproutChat.
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Sprout Social
@SproutSocial
Q5: What are some ways to encourage team members to engage with and share your content? #SproutChat
22 Mar, 07:38 PM UTC
Sprout Social
@SproutSocial
Q2: How do you make sure your content is on brand and will appeal to your target audience? #SproutChat
22 Mar, 07:16 PM UTC
Franco
@FrancoPRGroup
A1: Keeping content interesting, engaging and spicy as our colleague @mynameisGEOFF would say #sproutchat
22 Mar, 07:09 PM UTC
Sprout Social
@SproutSocial
Q6: What are tangible ways to measure content success? How do you track ROI? #SproutChat
22 Mar, 07:50 PM UTC
Sprout Social
@SproutSocial
Bonus Q: What types of content have you shared recently? What made you share it with your followers? #SproutChat
22 Mar, 07:57 PM UTC
Chris Wilks
@TheRealWhigs
A6: This one is really tricky but it's helpful to focus on microconversions along the way #SproutChat https://t.co/uHaKAXPPoP
22 Mar, 07:54 PM UTC
Sarah Nagel
@sprout_sarah
Thanks to this awesome group of human beings for hanging out the past hour! You all rock!! #sproutchat
22 Mar, 07:59 PM UTC
ThinkSEM
@ThinkSEM
@BrandExtract @malliefe2o3 Exactly! You can look at numbers all day, but you need to know exactly what story they're telling. #SproutChat
22 Mar, 07:56 PM UTC
Express Writers
@ExpWriters
A6: Set goals for your content and start tracking using your analytics. 👍🏻 #SproutChat
22 Mar, 07:54 PM UTC
Levitate
@LevitateNow
@SproutSocial ROI is about your goals. Set a goal & reach for it. If no goal set, you'll always measure a stat that looks best. #sproutchat
22 Mar, 07:59 PM UTC
Natasha Kristina
@hitheresunshine
A5 @SproutSocial besides featuring our employees in our content, @CityOfLasVegas also uses @BambuBySprout 😀#SproutChat
22 Mar, 07:55 PM UTC
Sortis Marketing
@SortisMarketing
@SproutSocial A4: Email marketing or newsletters, company blogs, and even direct mail pieces. #SproutChat
22 Mar, 07:31 PM UTC
Mallie Rust
@malliefe2o3
@ThinkSEM @BrandExtract It's one of the most important parts of analytics: don't just talk data, use it to tell a story! #SproutChat
22 Mar, 07:58 PM UTC
Laura M. Puente
@LauraMilli
A6: Feedback from readers: what they liked, didn't like, questions or ideas for follow up content. #SproutChat
22 Mar, 07:52 PM UTC
Franco
@FrancoPRGroup
A6: There are tons of ways but ultimately it depends on the goal #sproutchat
22 Mar, 07:54 PM UTC
Levitate
@LevitateNow
@sprout_sarah Thanks for hosting an excellent #sproutchat. We'll climb out of our hole to join the chat again next… https://t.co/d3MNiyeSHF
22 Mar, 08:10 PM UTC
Sprout Social
@SproutSocial
@BrandExtract Thanks for being our guest today! Hope to do it again soon! cc: @marylizbecker #sproutchat
22 Mar, 08:09 PM UTC
BrandExtract°
@BrandExtract
Thank you EVERYONE for a great chat! See you next week #SproutChat!
22 Mar, 08:07 PM UTC
Ed Davies
@edavieswork
Thanks all #SproutChat - made my 45 min connection go a lot quicker!
22 Mar, 08:06 PM UTC
BrandExtract°
@BrandExtract
@malliefe2o3 @ThinkSEM This is why we love @TheRealWhigs so much! He's our go-to Google Analytics expert ☺️ #SproutChat
22 Mar, 08:03 PM UTC
BrandExtract°
@BrandExtract
@sprout_sarah Thanks for another great chat (as always), Sarah! #SproutChat
22 Mar, 08:00 PM UTC
Christopher T. Burns
@burnzie333
A6) It depends what your specific goals are: Clicks on a website, Members on an email list, Conversions, etc #ROI #SproutChat
22 Mar, 07:58 PM UTC
Express Writers
@ExpWriters
Time for me to run! Thanks for today's chat. See you all next time! #SproutChat
22 Mar, 07:57 PM UTC
RevLocal
@RevLocal
@LauraMilli @TheRealWhigs @marylizbecker Definitely! Our staff gets to excited when we tag them or RT them. #sproutchat
22 Mar, 07:45 PM UTC
Driven Local
@DrivenLocal
A6: Implement UTM codes and use @googleanalytics to track blog/article content to see what's boosting traffic/conve… https://t.co/jTnMsdU7xB
22 Mar, 07:56 PM UTC
Mallie Rust
@malliefe2o3
@edavieswork Now you've got me brainstorming Metrics to measure (a bit abstractly) the ROI on that log fire! 😉… https://t.co/qz99Efychj
22 Mar, 07:55 PM UTC
RevLocal
@RevLocal
@edavieswork Not only is it tough to measure, but when it IS there, it can be difficult to explain to execs & clients. #sproutchat
22 Mar, 07:55 PM UTC
Chris Wilks
@TheRealWhigs
Precisely! That's the beauty of digital, we can determine what works and make changes pretty quickly #SproutChat https://t.co/Tz3EUsEliY
22 Mar, 08:09 PM UTC
ThinkSEM
@ThinkSEM
@BrandExtract @malliefe2o3 @TheRealWhigs Everyone's GOT to have a GA/GSC expert in da house! (PS: ours is NOT me ;) ) #SproutChat
22 Mar, 08:07 PM UTC
John Venen
@JohnVenen
@sprout_sarah When it snowed last week, we posted this: https://t.co/HNDZNaI5ba @sproutchat #sproutchat
22 Mar, 08:06 PM UTC
Chris Wilks
@TheRealWhigs
Thanks to @SproutSocial and @marylizbecker at @BrandExtract for the super insightful #SproutChat today!
22 Mar, 08:05 PM UTC
KW Social Media
@KWSMTeam
Logging out! Thank you all for your great insight! This was an awesome #sproutchat! @SproutSocial
22 Mar, 08:02 PM UTC
Venture Icon Media
@VentureIcon
This chat always blows my mind. Shout-out to @sprout_sarah @BrandExtract and @SproutSocial for another awesome… https://t.co/fCbg9XY2dh
22 Mar, 08:02 PM UTC
Sarah Nagel
@sprout_sarah
@ThinkSEM Always a joy having you, Sarah! #sproutchat
22 Mar, 08:01 PM UTC
Christopher T. Burns
@burnzie333
@sprout_sarah Couldn't have said it better, thank you! #SproutChat https://t.co/F6FcMqOiXX
22 Mar, 08:01 PM UTC
ThinkSEM
@ThinkSEM
Yes! LOVED the topic + insights (from both guest & audience) on today's #SproutChat! https://t.co/CyRGeHZCoP
22 Mar, 08:01 PM UTC
BrandExtract°
@BrandExtract
A7: We share content that our followers will find value in, just like we did. It helps build connections & show off your smarts #SproutChat
22 Mar, 08:01 PM UTC
Sarah Nagel
@sprout_sarah
Be sure to check out @BrandExtract's blog post on this topic: https://t.co/1WatfZbLJg #sproutchat
22 Mar, 07:58 PM UTC
Martin Lieberman
@martinlieberman
@joshmccormack Ideal scenario is people care enough, so that when they do share, it's meaningful and not just checking a box. #sproutchat
22 Mar, 07:59 PM UTC
ThinkSEM
@ThinkSEM
BQA: Anything that makes us go, "Hm. Hadn't thought of that" or "WOW! Must pass along this gem" gets shared.… https://t.co/JzxsSggYDc
22 Mar, 07:59 PM UTC
John Venen
@JohnVenen
@SproutSocial Using bit.ly to track links. Analyze analytics. Boosts in Registration & attendance. Increase in like… https://t.co/9WUAYFB9zL
22 Mar, 07:57 PM UTC
Toby Metcalf
@Toby_Metcalf
Well done @sprout_sarah - another fantastic chat! Cheers everyone #sproutchat
22 Mar, 07:57 PM UTC
Ed Davies
@edavieswork
A6 Also comes down to the content - is it branding or sales? Where in the funnel does it sit? What's the aim of that content #SproutChat
22 Mar, 07:56 PM UTC
Vroom Communications
@vroomcomm
A6: New client inquiries or additions to your email list are also good ways to measure progress #sproutchat
22 Mar, 07:56 PM UTC
KW Social Media
@KWSMTeam
There are many different ways to measure, in/off-platform. Tried &true is to look at engagements/shares/feedback fr… https://t.co/RSmcblfc0v
22 Mar, 07:55 PM UTC
Martin Lieberman
@martinlieberman
@edavieswork You just said magic word: "Context." Even the best content will be ignored if not shared within right context. #sproutchat
22 Mar, 07:54 PM UTC
Sarah Nagel
@sprout_sarah
@edavieswork That's what we like to hear! 😉 #sproutchat
22 Mar, 08:11 PM UTC
John Venen
@JohnVenen
Thank you @sprout_sarah for this great #sproutchat. Very interesting. Hope my input was helpful to someone.
22 Mar, 08:11 PM UTC
Sprout Social
@SproutSocial
@mynameisGEOFF Haha. Side note: Let's not forget that Al Bundy once scored four touchdowns in a single game. @ashleyydupuy #sproutchat
22 Mar, 08:07 PM UTC
Driven Local
@DrivenLocal
Until next week, y'all! Special thanks to @sprout_sarah and @BrandExtract for another great #SproutChat!
22 Mar, 08:04 PM UTC
RevLocal
@RevLocal
A7: We've also started sharing more videos — testimonials, news updates, happenings behind the scenes. Our audience loves them! #sproutchat
22 Mar, 08:02 PM UTC
RevLocal
@RevLocal
A7: Our goal is to help educate SMBs about digital marketing trends & strategies, so we're always sharing updates from our blog. #sproutchat
22 Mar, 08:02 PM UTC
Sarah Nagel
@sprout_sarah
@diginkmedia1 Thank YOU for taking the time! #sproutchat
22 Mar, 08:02 PM UTC
Jessica Di Paolo
@JessDiPaolo
@SproutSocial travel guide. I did share it because our community was asking for some Rome MoneySaving tips...here you go ✌️️ #SproutChat
22 Mar, 08:01 PM UTC
Martin Lieberman
@martinlieberman
@SproutSocial I've shared content I was interested in, and hopefully I communicated that in a way so others were interested too. #sproutchat
22 Mar, 08:01 PM UTC
ThinkSEM
@ThinkSEM
@joshmccormack Too bad for them ;) I'll be honest -- I'm not the one doing Analytics reporting anymore...WHEW ;) #SproutChat
22 Mar, 08:00 PM UTC
Josh McCormack
@joshmccormack
@ThinkSEM For many data is too much hard work. Not sexy. #sproutchat
22 Mar, 07:59 PM UTC
ThinkSEM
@ThinkSEM
@malliefe2o3 @BrandExtract Right! Oh so important to be able to piece together the puzzle. #SproutChat
22 Mar, 07:59 PM UTC
Brad Lovett
@Brad_Lovett
Bonus A: I always share our weather/event video but that's my creation. Anything that's news of interest to friends who visit. #sproutchat
22 Mar, 07:59 PM UTC
Tim Elliott 👍
@TimElliottUK
Cheerio ☺👍 #sproutchat
22 Mar, 07:58 PM UTC
Fat Guy Media
@FatGuyMedia
@SproutSocial A6. engagement rates! And web analytics to see which content traffic is coming from! #SproutChat
22 Mar, 07:57 PM UTC
Martin Lieberman
@martinlieberman
@Toby_Metcalf @sprout_sarah +1 to that! :-) Have a great rest of the week. #sproutchat
22 Mar, 07:57 PM UTC
Ed Davies
@edavieswork
@RevLocal if it can align with business results great, but needs to look at the long term effect of content eg branding value #SproutChat
22 Mar, 07:57 PM UTC
KW Social Media
@KWSMTeam
@FrancoPRGroup True! It all depends on what you're looking for, and what the return would be! #sproutchat
22 Mar, 07:56 PM UTC
Vroom Communications
@vroomcomm
A6: Look at your web analytics to see which #socialmedia channels are driving traffic to your site #sproutchat
22 Mar, 07:55 PM UTC
Mallie Rust
@malliefe2o3
@LauraMilli It's so important not to neglect the quantitative data, especially in the digital space! #SproutChat
22 Mar, 07:54 PM UTC
J Fashion & Cosplay
@jpcostume
#WhenWaterTastesTheBest , #PrayForLondon , #SproutChat , Marial Shayok , Nunes , Senate Intel , David Brock , #nextchat
22 Mar, 09:45 PM UTC
Anne
@Kobsupang
@SproutSocial Shared our customer experience & tips for pet parents.These topics work because Social Listening is key! #SproutChat
22 Mar, 09:17 PM UTC
Quoth the Ravbot
@Quoth__the
belched thy constancy from after my bravado, and pecked thy huddles from concerning my absorption!" Quoth the Ravbot, "Never #SproutChat!'
22 Mar, 08:29 PM UTC
Japan Art & Design
@artsynihon
#CombineJobsWithSitcoms , Peter Gunz , David Brock , Mark Stoops , #ExpediaChat , #SMMW17 , #SproutChat , #GERENG
22 Mar, 08:27 PM UTC
RevLocal
@RevLocal
#SproutChat was fun! We'll definitely be back for another one 😄 Talk to everybody soon!
22 Mar, 08:11 PM UTC
Mallie Rust
@malliefe2o3
@edavieswork That counts as an A/B test, right? 😜 #SproutChat
22 Mar, 08:01 PM UTC
John Venen
@JohnVenen
@sprout_sarah Thank you for offering this time. Good input by all. #sproutchat
22 Mar, 08:00 PM UTC
KW Social Media
@KWSMTeam
@ExpWriters Thanks for all of your great insight! #sproutchat
22 Mar, 07:58 PM UTC
Josh McCormack
@joshmccormack
@martinlieberman Is the ideal scenario to have everyone share the same content? #sproutchat
22 Mar, 07:57 PM UTC
Chris Wilks
@TheRealWhigs
A6 (part 2): While it may not tie directly to ROI It can prove the value of your efforts in a very real, measurable way #SproutChat
22 Mar, 07:54 PM UTC
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